EarthOptics is an agricultural technology company developing soil-sensing technologies that give growers insights into the physical characteristics of their soil. The team has diverse backgrounds in engineering, software development, geospatial analytics, data science, machine learning and logistics, and operations. The team believes that below-ground precision and innovation in the soil space is long overdue. EarthOptics' ultimate goal is to deliver point-of-care soil health insights – related to physical, chemical, and biological attributes of soil – in real-time.